Removed the cowling and gear case cover, removed the circlip, slid the bevel gear up, drove the remainder of the sheared pin out with a drift, dressed the gear shaft with a file, the new pin slid right in. Then it was just a matter of reassembly.
The original speed control (9703328) apparently was discontinued but the replacement (WP9706648) seems to be a good substitute ( just had to clip the unstitched wire).